8 Must-Haves in a Nurturing Email
A nurturing email is sent to keep in touch with your leads. They aren’t ready to buy yet. Anyway, in B2B, sales cycles are often long. It is important to follow up with your potential customers, and keep them aware of your presence. That’s why you need to send nurturing emails.
How would you make the potential customers open your email out of the hundreds of emails that they receive in a day? What will make your email stand out?
Check-List that your Email must have :